The book is for data monetization purposes, helps you to build bridge between IT department and business design to maximise data driven value creation. Data productizement and servitization are explained with real-world example case stories. This book is primarily for data business developers and contains just bare minimum of technical terms.
Jarkko Moilanen, Ph.D. Chief Data Officer. Jarkko has played a key role in managing the portfolio of advanced and innovative data-driven development customer cases, and managing data strategy as well as data management.
Earlier, Jarkko was for 4 years leading the digitalization in K12 education in Finland as the Senior Advisor on Digital Strategy at the Ministry of Education and Culture of Finland.
Jarkko is the creator of the Data Product Toolkit, which helps organizations to take advantage of data, design data products to maximize internal reuse and partner network value, and eventually, monetize derived data-driven services. As part of the toolkit development, Jarkko has defined first in the world Open Data Product Specification which is a vendor-neutral, open-source machine-readable data product metadata model. It defines the objects and attributes as well as the structure of digital data products.
Toni Luhti
oni Luhti, D.Sc. (economics), is a founder of MindMote Ltd., co-founder of Data Product Business, and co-author of Data Economy 101 book. Toni also holds multiple positions in different start-ups and member of the board or advisory board. Over 20 years of IT and digitalization experience with the latest academic knowledge makes him a highly valuable executive for companies of all sizes.
During his career, he has been working for many international and local listed companies in various management positions. Typically his positions are focused on digital transformation, lean organizations, and adopting modern technologies. With a deep understanding of servitization and the consumption-based business model, he can turn technical innovations into revenue streams.
Jussi Niilahti
Jussi Niilahti, M. Eng., is a Senior Data Architect at Solita. Solita is a North European leader in data-driven digital transformation and business design. Prior to joining Solita in 2022, he was Service Director at Platform of Trust and held several IT-related positions in the public sector.
He has over 20 years of background in different aspects of digitalization, especially from data platforms, APIs and data products, geospatial data, smart cities infrastructures, public sector, data-driven planning, and development. His expertize is the ability to guide tech-business decision-making together with technical and business-oriented colleagues, partners, and customers in a people-oriented way of working. His skills are demonstrated in practice.
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